Tuesday, 8 November 2011

My Progress....

For the past 2 weeks, I have been working away on compiling market research ready for a session on how to write a business plan.

Within this time I have been confused, clear, up and down! As my business is going to be based on branding, it is important that my market research is coherent as it is a huge part of what I want to be doing in the business for other people.

I was confused as to where to start with my research and didn't fully understand the task in hand, however, after reading the hand outs that were provided and doing some research of my own, things started to become clearer.

I have also been working on an additional feature to this area of work. This is branding of a fashion design student. This is to give an example of what the business would do and also practise some of the skills I know I will need to establish this business. It is going well at the moment. I have compiled a name, logo, packaging ideas, letterheads and business cards, website and blog and I will be focusing on marketing events soon.

Throughout all of this I have also been contributing to the group project that we have been set as part of this unit. I am also practising marketing within this as the head of the marketing team. We are creating a children's clothing company called 'Rosie-Lee' and it is my job to devise a plan for marketing and promoting this company.

So much to do....so little time!

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